Category: Online Marketing Tips
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Online Marketing Tips Podcast: Live Marketing Events
This most recent podcast is a discussion of the value in attending live marketing events, as well as how content marketing can be of great value to your online business. I shared several stories about live events, including the first time I attended a large marketing event in Atlanta, why the questions people ask at…
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Characteristics of a Successful Freelance Writer
How To Become A Freelance Writer This is a guest post from the talented and savvy Ron Douglas and Alice Seba. You may have heard it said that anyone can become a freelance writer. While this may be true to an extent, the ones who make it for the long haul stand out from the…
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How to Attract Ideal Clients for Your Business
How to Attract Ideal Clients Learning how to attract ideal clients is important, but the first order of business is to figure out who your ideal client actually is. When you figure that out you’ll be able to create better products and services, based on exactly what they really need and want. There is an…
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Time Effective Content Marketing Strategies
Time Effective Content Marketing Strategies for Entrepreneurs Recently I worked with a small group of entrepreneurs at my Retreat in Santa Barbara. They wanted to know how they could create relevant content for their business websites and blogs without feeling like they were stuck in front of the computer endlessly with the writing process. There…
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Podcast: Adrienne Dupree – Leave the Corporate World Behind
Adrienne Dupree on “How to Leave the Corporate World Behind” Adrienne Dupree is someone you’ll want to know and to learn from. She and I originally met at Armand Morin’s live event in Atlanta in the fall of 2010 and I was immediately drawn to her kindness, intelligence, and integrity. Eventually she joined my Mentor…
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Mentoring with Connie Ragen Green in the Online Marketing Incubator
Hands Holding Mentor Connie Ragen Green Incubator Mentoring The Connie Ragen Green Incubator program is personalized mentoring with me. I prefer to use the word mentor rather than coaching because mentoring involves a relationship wherein the mentor guides the mentee and promotes them and their business. I have been described as a stage mother, or…
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Press Release Examples: How to Write a Release That Stands Out
Press Release: Examples of Effective Ones for Your Business Having just spent two weeks in Santa Barbara at the International Film Festival I am once again reminded of how and why press releases are so important. Small, independent films from countries around the world received more attention when press releases were distributed throughout the festival.…
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Smart Marketing Goals
Smart Marketing Goals Goal setting is an important part of doing business. You have to set goals for every aspect of your business and that most certainly includes marketing. You’ve likely heard that goals need to be Specific, Measurable, Attainable, Relevant, and Time-Bound. The acronym for this strategy is S.M.A.R.T. The reason this is a…