Category: Online Marketing Tips
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Connecting People for Mutual Benefit
The Art of Connecting People When I attended my first marketing conference in the spring of 2008 there were more than two thousand people in attendance. I knew fewer than a dozen of them and had not met any of them in person previously. To say that I was intimidated would be an understatement. All…
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Positive Attitude: Maintaining This Mindset No Matter What
Maintaining a Positive Attitude I’ve been referred to as a “Pollyanna”, a term taken from the title character in a 1913 novel written by Eleanor H. Porter. This girl was an orphan who insists on maintaining a positive attitude and outlook on life despite her circumstances. There is even something known as the “Pollyanna Principle”.…
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Work Ethics – Inherent, Instilled, or Embraced?
The definition of the term “work ethic” is based on the principle that hard work is intrinsically virtuous or worthy of reward. This is a noble concept, and it goes much deeper than just the cursory thoughts any of us have given it. But the question I am pursuing is whether strong work ethics are…
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Your Sales Offer Funnel – Putting It All Together
Putting Your Sales Offer Funnel Together Meeting the Needs of Your Customers When you put your customers’ needs before everything else, you’ll be able to create a flagship product and all the products or services in between. When you develop an offer funnel, start with the most expensive product or service. You’ll easily see what…
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Types of Content to Serve Your Community
Types Of Content There are many types of content you can create to better serve your community. You may not even think of adding some items into a product package, if it’s not one of the standard items needed. However, often the little odd things draw the most attention. Here are some different items you…
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Doing What It Takes in Life and Business
Are You Willing to Do What It Takes? I regularly share that I spent the first fifty years of my life living in mediocrity. By this I mean that over those five decades I seldom did more than simply exist. Yes, once in awhile I did something over and above what was expected or required…
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Time Management and Productivity for Optimal Success
Time Management and Productivity If we all have the same twenty-four hours each day, why then are some people able to accomplish so much more than others? That is the eternal question, and I believe each of us has the ability to answer it on our terms when it comes to time management and productivity.…
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Get Started With Live Streaming
How To Get Started With Live Streaming It’s interesting to know that to get started with live streaming is the same process as getting started with blogging, social media, email marketing and any other marketing tactic. The first steps and the last steps are generally the same. What is Your Goal? What do you want…
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How to Eliminate Procrastination (It’s Not What You Might Think)
Over the past decade I’ve written much about how to eliminate procrastination. Though my initial feelings and beliefs around this topic have not changed, I do see it in a slightly different light after working with so many entrepreneurs who struggle to take consistent action in their businesses. At first it was difficult for me…