Tag Archives: Authors

Authors and Information Marketers: Sell eBooks Online

Sell eBooksHow to Sell eBooks Online

An eBook is an electronic version of a book in print. Long before Amazon created the Kindle readers, people decided to sell eBooks on the internet. This was so that readers could have a copy in their hands within seconds instead of having to wait until the paperback or hard cover version was available at their local bookstore or arrived through the mail.

The idea and implementation of books consisting of electrons being sent through cyberspace from one person to another was appealing from the very beginning. If you chose to print out your eBook that was always an option. If reading the book on your computer screen was more comfortable, that was an option as well. And finally we had smart phones and tablets, so if reading on a smaller device was of interest to you it was also there.

I can remember almost a decade ago now meeting a friend for lunch. Under his arm he had a file folder which contained the printed out copy of an eBook he had purchased online. The topic was “restless leg syndrome” and he had purchased it for a friend who was struggling with this condition. He had paid twenty-seven dollars for it and felt like it would be worth every penny in alleviating some of the agony of his friend’s situation. This was excellent research for me in terms of what the purchaser of an eBook might be thinking when they consider the product being offered on the Internet.

But what about the marketing possibilities for eBooks versus printed ones or even those on Kindle? Could you sell more copies of your book and ultimately earn more income using this mode of delivery? In many cases, yes.

Many of us continue to sell eBooks on various topics. We set them up on a “stand alone” website with its own domain name. The download is available immediately after someone purchases and is protected in a membership site to deter buyers from sharing the content openly.

Remember that you cannot use this model if you are simultaneously going to sell your eBook on Amazon through their Kindle Select program. There are strict rules about this. What I am recommending is that you sell your eBook yourself first and see how well it does. You can typically sell it for twenty dollars or more, whereas on Amazon the pricing will be less than ten dollars for best results. Niche topics may even do better on your own site than they would on Amazon, regardless of the price.

Becoming an author is a worthwhile goal. Selling many copies of your work over the years can be challenging, but if you sell your eBook online on your own site you may be pleasantly surprised at your results. Learn more about marketing eBooks and see where this can take you.

My friend and colleague Jim Edwards has the most complete and professional training on how to write, market, and sell eBooks on any topic. This training will teach you everything you need to know from start to finish and is priced so that everyone is able take advantage of Jim’s knowledge and expertise. Take a look and decide for yourself.

I’m Connie Ragen Green, online marketing strategist, bestselling author, and international speaker on the topics of entrepreneurship and inner game mind shifts. Let’s connect to see how I may best serve you in the near future. And please be sure to check out my popular training on affiliate marketing.

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Tips for Authors and Self-Publishing on Amazon

Tips for AuthorsTips for Amazon Authors

When I published my first book on Amazon in 2010 I knew that what I was experiencing was a revolution in the world of publishing. Just a few years earlier Amazon had rolled out its Create Space POD (print on demand) program, allowing people like you and I the opportunity to publish books and get them into the hands of readers without having to go through the traditional publishing process or the expense of a “vanity press” company.

Over the years this system has changed and evolved, and several years ago that was instrumental in leading me to create me own small publishing house, Hunter’s Moon Publishing. I’ve published a dozen of my own books through this company, as well as almost fifty books for entrepreneurs and small business owners who wanted to publish their book on their own terms.

But in order to play in this world of self-publishing, you must understand how it all works. I was reading a post by Brooke Warner over at Huffington Post on the topic of the top ten things all authors should know about Amazon and this one jumped out at me:

“You need to claim your book via Author Central. Many authors know this and somehow forget to do it. When you publish a new book, you must claim it. Claim books you’ve contributed to as well, if you can. Claiming books on Amazon is like collecting chips; you’re building your little empire and making your bio page more robust. Amazon Central is an extension of your author platform and should be tended to as such. Update your photo, bio, and other information as regularly as you would your website.”

I will highly recommend that you read all of Brooke’s post and bookmark it for further review. She makes some excellent points there and shares very detailed information on Amazon and self-publishing in general.

I visit Author Central regularly to update my books on Amazon. I just published my fourteenth book this week and immediately claimed it so that it would appear on my author page. I also updated my bio while I was there and added the details of my upcoming live event. Knowing the ins and outs of how everything works gives you a distinct advantage over those who do not take the time to do so.

Becoming a multiple bestselling author has changed my life in so many ways. None of this would have been possible without Amazon jumping into the publishing world. What other questions do you have for me on the topic of self-publishing on Amazon and becoming a published author?

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