Tag Archives: Simple

Joint Ventures Made Simple: Here’s How

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Joint Ventures Made SimpleHow to Create Joint Venture Made Simple

One way to take collaboration to the next level is to find JV (joint venture) partners. You’ll find JV partners by meeting colleagues and your competition. A JV partner is a joint venture partnership that can last for a few months to years. It all depends on the goals of the project. I have had successful JVs with many people over the years and they have all been joyous and success, enabling me to say joint ventures made simple is most definitely a worthwhile endeavor.

* Attend Live Events or Host Your Own Live Events – I met almost all of my JV partners at a live event, with the exception of two whom I met through one of the online courses I teach. Being connected in this way will make a huge difference in the level of success you can expect initially and over time.

* Start an Industry Organization – If there isn’t an industry organization yet for your career path, then start one. If there is one, get involved in it so that you can become one of the officers. When you’re in charge of the organization, you can guide everyone to work together for some common goals, which are to boost profit in your industry and ultimately your business.

* Develop a Facebook Group – If you don’t want to go as far as creating an organization, start a Facebook Group only for your niche or industry. Get to know the people within the group that you started, and you’ll soon find people that will make good joint venture partners to work with.

* Build More Relationships – As you meet your competition focus on building strong and trusting relationships with them. Don’t ask them for anything until you’ve built a good rapport with them. You really want to know as much as you can about them so that they end up coming to you for the JV deal unless you already have a partnership opportunity in mind.

* Bundle Your Products or Services – Once you have identified potential JVs, think of how you can bundle products or services to work together to promote what you both offer. Once you’ve worked out the details, then contact them. You want to make it easy for them to participate, almost a “no-brainer”. If it’s too much work, they probably will say no.

* Share Resources – When you put together a joint venture, you’re just sharing resources; you’re not merging your companies together. So, look at the resources you can offer and what they can offer too. You want to work with someone who has complementary resources to yours so that you both have something to offer.

* Learn from Your Competition – When you enter JV with a competitor, take the opportunity to learn from them. The more you can learn that works well and take with you to your company, the better. Remember, they’re going to be doing the exact same thing with you. You are still competitors, even though joint ventures made simple is your goal.

* Create Additional Value – When you collaborate with your competition, you can create more value for your mutual customers. Think of the show “Shark Tank”. Although each shark is a competitor, they work together sometimes. That’s because they each bring their own individual strengths to each project. Together they create additional value for the business owner asking for venture money.

* Keep Proprietary Information to Yourself – Ensure that everyone on your team knows what information is important to keep away from your competition, including joint venture partners. It’s important that everyone is on the same page regarding that, so that nothing happens to ruin the JV partnership.

Your competition is a great source of new ideas, energy, resources, and customers. You may as well join them and work together for the greater good of your audience. The goal is for you to embrace the idea of joint ventures made simple for your online business.

I’m Connie Ragen Green and I work with new online entrepreneurs to help them get into profit as quickly as possible with information products, affiliate marketing, marketing for small businesses, blogging, authorship, and more. Download your Online Entrepreneur Blueprint and get started right away.

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SEO Made Simple

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SEO Made SimpleSEO Made Simple: How to Create Engaging Experiences for Users

The fact is that user engagement and user experiences affect search engine optimization too. One way to make users stick to your site longer is to make your website simple to use, easy to get around on, and understandable. Plus, you need to offer engaging experiences for your users. Your website design plays an important role in this regard. Here are some tips for what I refer to as SEO made simple.

* Design for the User – You know that you need to design for your ideal customer, but it’s also important to design for the users. Users aren’t always clients. If your users are confused, they’ll click away and you’ll miss out on user engagement. This happened to me when I was first online.

* Study Your Audience – Always keep studying your audience. Those are the people who have visited your website, participated in your groups, purchased your products, and have an interest in your industry. The only way you can get close to a design that is pleasing to your audience and users is to understand who they are and what they are expecting and prefer.

* Develop User Group Types – Since all the people who come to your website aren’t customers but rather are users (users of your website), it’s important to create groups of the type of users that will come to your site so that you can offer the right content to them based on what they’re doing on your website.

* Make It Simple – When you are designing your site, don’t look at it from your vantage point; look at it from your least computer-savvy user’s eyes. Does that slider on your site make it apparent it’s a slider? Does that button show up good enough with the right instructions to click it to affect some sort of action? My SEO made simple is based on this.

* Label Clearly – Use simple, to-the-point text on all links. You want it to be very clear what happens when your users click on any button. User engagement will increase when you help them know exactly how to work things on your site. Clear language about what they should do needs to be a priority.

* Include CTAs – Calls to action are so important on a website. If you want your users to answer a poll, you need to ask them to do it and give them instructions so that they know what will happen and how to conduct the survey. If you want them to sign up for your newsletter, you should explain why you want them to do it and what’s in it for them.

* Make It Work Everywhere – Today, most users access the internet via tablets or mobile devices. When you design any type of website and user interaction features, they should work just as well on mobile devices as they do on a PC.

* Get Feedback – Ask your users what they think about your website design via a pop-up or pop-under short questionnaire. This is the best way to know whether the design you’re working on is working for them. Your website design is always in a state of flux and will continue to change with technology, so getting their feedback will help inform future updates and changes.

Finally, provide open comments on blog posts and articles, and make it easy for them to contact you. If you want engagement from users, focus on offering an engaging website that asks for interaction and engagement.

I’m Connie Ragen Green and I work with new online entrepreneurs to help them get into profit as quickly as possible with information products, affiliate marketing, marketing for small businesses, blogging, authorship, and more. Download your Online Entrepreneur Blueprint and get started right away.

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Simple SEO Tips for Online Entrepreneurs

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Simple SEO TipsSome Simple SEO Tips

Search engine optimization (SEO) is something you’ve likely heard about before. It can help you attract organic (unpaid) traffic to your website. There is a lot more to SEO than keywords to learn about. This post is not comprehensive; but it will give you the meat of what SEO is, the different types of SEO, what it does, and how to do it. Now to the simple SEO tips you need as an online entrepreneur…

On Page SEO           

Essentially on-page SEO is any SEO that you do directly on each page of your website and it all starts with content. But, it also includes architecture, and the actual code within your website.

Content

Anything you put on your website that disseminates information to your audience is content. Posts, articles, memes, images, and graphics – all of it is content. You want to have a variety of different types of content for maximum SEO value.

  • Quality vs. Quantity – While it’s true that you want to put up a lot of content for your audience it’s more important for the content to be of high quality. You do want to put up content more often than monthly but you don’t need to put up several things each day if it will compromise the quality of the information you put up for your audience.
  • Keyword Research – many people choose not to do keyword research but if you do it, you’ll waste less time creating content that doesn’t get results and end up with more time to create awesome content that does get results.
  • Use Words Strategically – Try to figure out what type of power words make your audience feel something and want to do something. There are general power words that you can use such as “devastating blow” or “majestic views” or something that gets their attention and makes them feel.
  • Hot Topics, Updated, and Fresh – A great way to make use of the time you have to create content is to focus on hot topics and trends of the day. Keep the content updated and fresh by using headlines of the day to evoke curiosity. Warning: Don’t try to trick your readers with clickbait. It only works a few times then it stops working and you’ve lost something important: Trust.
  • Horizontal & Vertical –You want a combination of both types of content. Think of it this way, horizontal content overs everything on your website is full of content on all pages like your about us page, or home page and that it’s consistent throughout. Vertical content concerns itself with a specific topic and goes across all channels and how they work to improve your website.
  • Provide Solutions – Your content also should seek to provide solutions for your audience. They want you to help them solve their problems. They should be able to solve some of their problems without buying anything and your content can fulfill that need.
  • Authoritative – Longer more in-depth content such as long blog posts, white papers, and articles as well as guides can help people and search engines know that your site is serious and that you are there to help your audience. I recently created a Focus Guide that is almost seven thousand words in length, and this can most definitely be considered as authoritative content.

When it comes to content and SEO you have a lot of ways that you can improve your content by using good SEO practices such as using keywords within the first paragraph, the title, subheadings and headings as well as anchor text. It is my hope that these simple SEO tips will be helpful in your business. What are your thoughts on this topic?

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