Podcast: Jack Born, Direct Response Marketing Expert

jack born Podcast: Jack Born, Direct Response Marketing ExpertJack Born, direct response marketing expert and entrepreneur, is someone I met through my NAMS work as an instructor and presenter. He is obsessed, in a very positive way, with the concept of metrics marketing. This means that he is constantly tracking his site conversions and knows exactly what is working and what isn’t when it comes to his online business. Jack has worked for top sales organizations like AT&T and Merrill Lynch, and is also Perry Marshall’s Affiliate Manager. In addition, Jack knows the technical side of building websites and creating software applications, and has created a graphics program that I am very excited to share with you. It is because of this vast experience that I wanted to include him in my podcast series.

During our call we discussed why everyone needs to be aware of their ‘numbers’ when it comes to doing business online, and Jack shared his insights into how even those online entrepreneurs who are new to the business can utilize these concepts in a way that will increase your bottom line over time. He has been working online for many years now and truly has his finger on the pulse of what is working today in our industry. We also talked about something that I know you will be interested in learning more about – how to easily make your own graphics to make your web pages look more professional without having to hire a graphic design artist.

Jack is the creator of Boxshot King, an easy to use program that allows you to create professional looking 3-D graphics without having to know anything at all about Photoshop or other graphic design software. Boxshot King runs in the ‘cloud’, on their server, so there is nothing to download. It also works on both Mac and PC, and in all major browsers. When I first saw this program I thought that it was simply too good to be true, but that is not the case at all.

connie green ipad 193x300 Podcast: Jack Born, Direct Response Marketing ExpertThe image at the left was made in less than five minutes using Boxshot King, and I know you’ll agree that it turned out extremely well. It’s am image using a screen shot of my blog, and then inserted into the iPad design. Being able to create these types of graphic from the more than forty designs that are included will give your online business a needed boost very quickly.

Please listen to our interview and decide for yourself if this could be exactly what you’ve been looking for. Jack Born is definitely someone you’ll want to know and learn from, and this is the perfect opportunity. No matter where you are in your online marketing career, Jack’s knowledge, experience, and insights will help you to move forward.


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